Drury Hotels Ranks #1 According to Market Metrix
First Quarter Results Show Drury Hotels Continues to Hold Top Ranking Over Ritz-Carlton, Four Seasons and Other Luxury Brands
(ST. LOUIS, MO) – May 2, 2013 – According to global results in the first quarter 2013 Market Metrix Hospitality Index (MMHI), Drury Hotels once again earned a #1 ranking for customer satisfaction. Drury’s MMHI satisfaction rating of 90.7 was the highest of any hotel brand in the world, including luxury brands such as Ritz-Carlton and Four Seasons. Drury also earned the #1 position in the 2012 MMHI study.
MMHI data is collected from more than 40,000 travelers around the globe each quarter. Guests provide more than 200 details about their most recent hotel and casino experiences. The MMHI customer satisfaction score is based on the average rating of 14 product and service questions that are highly correlated with guest loyalty and recommendations.
“The Drury team is honored to receive this high ranking from our guests,” said Chuck Drury, President and CEO of Drury Hotels Company. “As a family owned and operated hotel system, we have made it our personal commitment for the past 40 years to take care of every guest, every day.”
The MMHI 2013 first quarter top 10 brands by customer satisfaction is as follows:
- Drury Hotels (Upper Midscale) 90.7
- Ritz-Carlton (Luxury) 89.9
- Four Seasons (Luxury) 89.7
- Hyatt House (Upscale) 89.2
- Disney’s (Upscale) 89.2
- Fairmont (Luxury) 88.9
- Hard Rock (Upper Upscale) 88.7
- JW Marriott (Luxury) 88.4
- Homewood Suites (Upscale) 88.4
- Omni (Upper Upscale) 88.1
For more results from the market Metrix Hospitality Index, visit www.marketmetrix.com.
Drury guests experience many free amenities, including free hot breakfast, free hot food and cold beverages at the 5:30 Kickback®, free long distance and local calls, free popcorn and soda in the lobby, free wireless internet and microwaves and refrigerators in all rooms. These inclusive amenities support the brand’s tagline, The Extras Aren’t Extra!®.
Drury Hotels was recently recognized by J.D. Power and Associates for ranking “Highest in Guest Satisfaction Among Mid-Scale Limited Service Hotel Chains, Seven Years in a Row” in the firm’s 2012 North American Hotel Guest Satisfaction Index Studysm.
Drury Hotels Company is a Missouri-based, family-owned and operated hotel system with more than 130 hotels in 20 states from Arizona to the Carolinas and from Texas to Michigan. Brands include Drury Inn & Suites, Drury Inn, Drury Plaza Hotels, Drury Suites, Pear Tree Inn by Drury, as well as other hotels in the mid-priced hotel segment.
For a complete listing of all Drury hotels or for reservations, visit www.druryhotels.com or call 1-800-DRURYINN. If you are interested in hourly and/or management opportunities at Drury Hotels, please apply online at www.drurycareers.com.
About Market Metrix
Market Metrix is the leading provider of customer and employee feedback solutions for hospitality companies around the globe. By connecting feedback with revenue, Market Metrix helps hospitality businesses make smart investment decisions that both improve the guest experience and produce higher profits. Real-time feedback and action management drive timely service recover, turning potential negative reviews into online raves. And no other feedback program offers the detailed global benchmarking of MMHI, allowing clients to spot gaps and opportunities in the context of key competitors. Market Metrix is essential to more than 14,000 businesses in over 70 countries, and has been helping forward-thinking executives profit from feedback since 1996.
SOURCE: Drury Hotels